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03-04-01 news
A new Celeb Magazine for Ireland...

The company that brought us Westlife's magazine, Hoson, will launch Ireland's first ShowBiz, fashion and celebrity magazine by the first week in June. The yet unnamed publication will be a 120-page glossy magazine with quality pictures and editorial according to publisher Mike Hogan, who already has titles such as Magill and In Dublin.

Hitting the shelves every second Thursday the magazine will cover every celebrity, social and musical events in Ireland. With at home interviews with some of Europe's biggest stars and in dept behind the scenes photo shoots at some of Ireland's biggest concerts.

The well-known Irish magazine tycoon is to launch the magazine (which is being penned as a mix between Hello, Image magazine and Heat) on the Irish market to head up his publishing empire and become the new flagship of his 16 magazine empire.

Speaking to Hogan said, "It will come out BI-weekly, be in full color in 32 counties with good quality editorial and pictures. We haven't get a name yet but we have a research team working on it. So it is yet unnamed but it will be a cross between Hello and Heat magazines and Image magazine."

He continued, "We are aiming to make the magazine a glossy, with 120 pages. I am only half way through getting a highly trained editorial team together but I want the first issue to be on the shelves by the first week in June. Our first print run will be 70,000 copies and it will sell for around £2.40 covering ShowBiz, social events fashion and celebrity interviews. As well as shoots with well-known stars in their homes."

Mr. Hogan, however, insists the magazine is not a rival to VIP magazine which has seen its sales drop over the past year. "We are not competing with anyone. This will be a new type of magazine for Ireland. It will be more along the lines of the UK magazines like Heat and Star. We will have a name by next week and start work on the first issue by the end of April."

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